Welcome to our Great Realtor Referral Program.
Business has been great because we're always finding new ways to reach new customers. Perhaps you are too.
One of our most successful sources of new business has been great realtors who are looking to capitalize even further on a recent lot sale. Some have even reached back to past customers who bought land. Why? Because they stand to make up to $15,000 on every referral... and they get paid fast!
Our Great Realtor Referral program doesn't just pay a great commission for new builds, but it can pay great dividends for a lifetime.
What is a referral?
A healthy referral relationship is one where the realtor and/or the broker office doesn't just "refer" us, but recommends us, exclusively or nearly exclusively because they are familiar with our work, our reputation and our products. This leads to a long-standing, relationship that makes paying a referral fee worthwhile. Broker offices and their agents who refer us get paid regularly and quickly.
How it works:
1) You refer a client directly and specifically
to us to the exclusion of other builders, and before a client has reached out to us. This means you are recommending they build with us, vouching for us, and show a vested interest in the client selecting us as their builder. Handing a client a list of builders and following up to see who they contacted in order to secure a referral fee is NOT considered a referral. It has to be specific and direct referral from you. That's not to say you cannot recommend other qualified builders, but it should not be like providing a list of home inspectors or utility providers or grocery stores to a resale home buyer. And we should hear from you on the day of or before you actually make the referral.
2) A direct referral
is saying to a customer, "This builder (or) these two builders are exceptional. I am going to contact them on your behalf." You need not be involved once you pass them off to us; in fact, we prefer it that way. The hand-off works better that way.
3) It's important that you contact us first. If a client has had any contact with us prior to you contacting us, it's not considered a referral. That includes through our website, through phone calls, texts, e-mail, or through another referral office. Too many realtors reach back after they've found out who the client is working with to try to gain a referral fee.
3) It's important that you contact us first. If a client has had any contact with us prior to you contacting us, it's not considered a referral. That includes through our website, through phone calls, texts, e-mail, or through another referral office. Too many realtors reach back after they've found out who the client is working with to try to gain a referral fee.
4) You should know who you are referring, which is why we ask agents to join our referral program - so you have time to get to know us, talk to us, see a home or two, discuss how the land sale should go and what to look for in a buildable lot (And no, a perk test does not make a lot a buildable lot), and understand the building process and gain knowledge you can relay to your client. Remember, your client is going to come back to you if their lot ends up being a problem and/or you referred them to a builder they end up being unhappy with. They'll want to know why you referred them. So you should know us (or any builder you recommend), pretty well.
Our referrals begin with a conversation between the realtor agent and/or broker and us, as the builder, to see that we have what your client may be looking for, to understand the scope of what they are looking for, to see if we build where they are interested in owning a home, and to see that neither of us are wasting our time.
5) Referrals require a referral form submitted to us prior, unless we have spoken about a particular client first.
6) Standard referrals, those defined as direct and specific, in which we have a working relationship with a referral agent or real estate office, pay 3% of the advertised model price, up to $500,000.00, upon receipt of the foundation draw, which is early in the construction process.
Unlike any other builder we also pay you additional referral fees when:
1) The client builds a second home for investment, flipping, or as a rental any time in the future (6% of our customers do), which will earn you 2% automatically.
2) The client refers a family member or friend to us any time in the future (19% of customers). Not all end in a sale, but many do. You will automatically earn 2%.
So, as you can see you have a great chance of earning more in referral fees than you would anywhere else. We can do this because what we're not spending in customer acquisition costs can then be spent on referrals and building our realtor referral base. So it's good for you and it's good for us.
If interested in giving our Great Realtor Referral Program a try, simply fill out the form below and we will contact you to answer any additional questions you may have.
If you're office is interested in learning more collectively, we provide a 20 minute presentation on our Great Realtor Referral Program by request.
More helpful info:
If your client needs a referral to a construction loan lender (very few lenders do construction financing and even fewer do it well), we have several strategic lending partners that we work with
who can secure financing with as little as 10% down.
Please use the form below for more information, to join the referral program, and feel free to contact me any time at 570-325-9900.
Thanks,
Michael D. Gilliar, President
Great Pocono Homes, LLC
Broker, Great Pocono Real Estate, Inc.
1787 State Route 903
Jim Thorpe, PA 18229
Broker, Great Pocono Real Estate, Inc.
1787 State Route 903
Jim Thorpe, PA 18229
570-325-9900
About us:
Great Pocono Homes is an A+ rated and "accredited" member of the Better Business Bureau. Accreditation can not be bought... it's earned; It speaks to quality, reputation and professionalism, which is something you can bank on with us. We don't just talk about honesty, integrity and credibility... we live it in everything we do.
Having built nearly a thousand homes over the last 2 decades, we are members of the Pennsylvania Builder Association and National Association of Home Builders. None of that really matters, but what does matter is what our customers have to say. Here is an example.
We are the only builder in Pennsylvania that offers all of our clients our exclusive "No Gimmicks - No Hidden Cost Policy", and a real Limited Warranty directly through us. Plus, we never push a client to buy upgrades, extras or to spend more money... ever! To the contrary we offer more included features than any other builder around, so the prices listed on our website are exactly what clients pay for their completed home. We like to keep it simple, and that extends to our Smart Realtor Referral Program too.
So I hope you'll consider joining our Great Realtor Referral Program. It's quick, it's easy, and it pays out long after any other referral relationship you now have.
Great Realtor Referral Form
